For example, the keyword in the screenshot clearly shows that the person is interested in suing the insurance company. Most likely, he will need the services of a lawyer. Keyword research Another example: 320 people search for “Florida legal services” every month. This is a commercial intent because they need legal assistance. When working with the semantic core, information queries that begin with the words “how” and “why” are also taken into account. People use them when looking for answers to their questions. It makes sense to implement such keys in useful blog articles, case studies, and official documents.

 

 Although users may not be quite ready to order

 

Legal services, demonstrating your expertise iran phone number library will help the company attract attention and gain trust. In addition, high-quality content collects a lot of links and reposts. And these are already important ranking factors. Here are some more useful tips regarding working with the semantic core for foreign law firms: give priority to keywords with low competition; include relevant long-tail queries; use keywords in both internal and external SEO; Create better content based on queries than your competitors. Working with keys is an important part of search engine promotion.

 

 The potential for bringing a site to the top depends on the keywords,

 

So you need to devote enough time to it. Website optimization Let’s move on to the most interesting part – working with the “insides” of the web resource. Let’s study the key elements of optimization. SEO site structure Believe me, no one likes to run through the corridors looking for an office when there are no signs or plaques anywhere. It’s almost the same with websites. The structure should be clear, consistent and understandable. Give the visitor the opportunity to easily find the necessary section with services or get to the blog.

 

 If you force him to search for a long time,

 

He will simply go to competitors. The standard organization of the structure is to place the list of services on the left side of the main navigation panel. SEO site structure It is worth placing subsections under the main element: It is worth placing subsections under the main element. It is recommended to apply UX principles when working with the structure. These techniques increase engagement rates, which Google responds well to when studying the site. Here are some UX tips: Design each page so that it can be used to access the main sections, since users rarely go straight from the search to the main page.

 

 Don’t overload the navigation with too many pages. If there are sections for in-depth study of a topic on the service, you can place a link on the sidebar of individual pages. Check to see if the relevant sitemaps are included on your pages. This makes it easier for search engines to find and index the content. Nowadays everything is geared towards UX: designs, texts, etc. This needs to be used to satisfy users. URL Optimization Here again, it is worth using keywords. Use relevant words in each URL of the site, but without fanaticism.