India is a diverse market. It is not consistent across states and is spread out over a large area. The eCommerce market comprises several sellers who sell on different platforms like marketplaces, websites, social media, or a combination of these.
Over 1,20,000 sellers sell on the eCommerce Amazon FBA in India marketplace giant Amazon, with most of them being SMEs. Since most SMEs have adopted the eCommerce marketplace model, they have also resorted to the fulfillment means offered by them.
Most sellers who sell on Amazon face a tough choice between the easy ship, self-ship, or Fulfilled by Amazon model. Sellers who don’t have the capacity or resources to take care of their inventory, storage, and shipping despite having brilliant products to offer usually choose Fulfillment by Amazon or FBA to get their products delivered across the country.
FBA is only applicable if you sell on Amazon. However paraguay phone number list Amazon FBA in Indiato increase sales and reach a maximum audience, you need to have alternative sales platforms. You need to sell on different platforms, like through your website or social media platforms, to reach more audiences. With the advancement in technology, you can now sell through WhatsApp as well.
How will you fulfill your orders then? What are Amazon FBA in India the alternatives you may have? These are the questions most sellers ask when they try to expand their reach by selling on different platforms. Thus, to make the search easier for you and get you started, in this blog we have listed a few alternatives for Amazon FBA and why you should go with them.
Top Reasons to Look for Amazon FBA Alternatives
Here are the top five reasons to look for alternatives to Amazon FBA:
- Chances of Delivering Incorrect Product
Amazon fulfillment centers are filled with inventory from different sellers. Products falling under similar categories are allocated the same slot irrespective of their brand/sellers. Thus, there is a possibility of picking and shipping incorrect products. This can cause inconvenience to the customers, leading to dissatisfaction. It also adds to the work as you have to manage the return/ refund. Such a problem does not arise if you have a dedicated storage space for your products.
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Limited Scope for Brand Promotion
Imprinting the delivery parcels with the brand name and logo or using the same colour scheme as your brand is an excellent way to promote your business. It helps increase your brand visibility. However, you won’t get the chance to promote your business this way when you choose Amazon FBA in India Amazon FBA. This is because, in such a case, the packaging displays Amazon’s branding. If you antarctica business directory want to highlight your brand name on packages reaching your customers, then Amazon FBA is not a good choice. You must look for Amazon fulfillment alternatives.
- Restricted Control on Inventory
One of the main reasons to look for alternatives to Amazon FBA is that the programme gives limited control over the management of your inventory. Adding or removing inventory from Amazon fulfillment centers can be difficult for the sellers. The process is tedious and challenging. Limited access to inventory management can lead to financial loss.
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Complicated Payment System
Amazon FBA’s payment structure is not that easy to understand. The company charges various types of fees including variable, circumstantial and fixed fees. It has broadly divided its rates into three categories. Here is a look at these:
- Seller Fees – This fee is charged for using Amazon as a platform to sell your products and services.
- Storage Fees – As the term suggests, it is charged for using their storage space. The charges vary depending on the amount of space you are using to store your inventory.
- Fulfillment Fees – This fee is charged for various warehouse operations such as packing, shipping, picking and delivering the goods.
Amazon’s payment plans are not clearly defined antigua and barbuda business directory as the charges vary based on flash sales, events and other factors. Moreover, the company is quick in imposing penalties even for the smallest of defaults.