This means that you need to rework and repost the content that is crucial to you from time to time. And stimulate interaction on that content again. Suppose you want to continuously score on the term ‘used cars’, then it is in your interest to regularly write a new article about it and post it on Google+, in order to continue to score whatsapp data for that term in the personalized search results. You can come up with a new approach for this every time, because your article does not even have to be 100% optimized to still be able to score on that term.
What does this mean in concrete terms for marketers?
Not on Google+ yet? Then this is the time to start. Admittedly, the masses in the Netherlands and Belgium have not yet discovered Google+. But given the power and ubiquity of Google, Google will succeed step by step in making Google+ bigger and bigger. So it is not a question of whether Google+ will become big in Belgium and the Netherlands, but when it will do so.
Share your content. But don’t throw all your site’s pages on Google+ right away. That’s pretty spammy and you’ll quickly how to do remarketing on facebook see followers drop off. But do it consistently with all new content you create from now on.
Try to get as many followers as possible and stimulate interaction with your content. Because the more your content is shared and belgium numbers ‘+1d’, the more people it will appear in the search results – even people who are not really active on Google+.
If you want to consistently rank in Googl
personalized results, you need to consider the time decay. After a certain period of time, your content will disappear from Google+ personalized search results. You can then occasionally rework, repost, and re-encourage interaction with content that is very important to you – it is the only way to counteract the time decay of personalized results.
Google+ is a nice and strong addition to your SEO strategy, but don’t throw the rest overboard. After all, not all your content is equally shareable and ‘+1able’. Moreover, not everyone is always logged into their Google account. And then you will not appear in the search results with your Google+ content.
Share this article on Google+ ;-).Some key takeaways
And you? Do you also notice a striking correlation between your searches and your Google+ results? Or do you think this is all nonsense? I’m curious about your opinion and experiences!